Marketing automation solutions provide an opportunity for brands to take their business to the next level and build loyalty with their end-consumers.
In this episode, we uncover:
- The most common challenges eCommerce businesses are facing in the current digital landscape
- How brands are scaling with marketing automation and customer retention strategies
- Key trends in marketing automation
George Underwood is the Partner Account Manager at Klaviyo - a marketing automation platform that uses customer data to create hyper-personalized messages for shoppers - helping brands scale faster and more efficiently.
Mikko Rekola is the Chief Evangelist at Woolman - a D2C and Shopify Plus agency helping global brands reach commerce success.