Making Claudio Lugli fashion house the future’s fashion mansion with Shopify Plus migration
Claudio Lugli in nutshell
Claudio Lugli is a fashion house that emanates presence and character, where vibrancy and elegance intertwine to embolden the wearer with imaginative clothing. They believe that fashion should make you feel something, and what makes Claudio Lugli garments so exceptional are their ability to evoke an emotional response in those who seek larger-than-life design and craftsmanship. Some local celebrities from the UK are endorsing their products like the boxer Tyson Fury.
Background
During the discovery phase, we identified several key areas for improvement and growth for Claudio Lugli. Our analysis highlighted the need for a more robust and scalable e-commerce platform to support Claudio Lugli’s ambitions. Shopify Plus offers advanced features that will significantly enhance the online shopping experience, streamline operations, and support the brand’s expansion goals. Claudio Lugli was also looking for a partner who could help them to enhance its digital presence and operational efficiency.
Superior mega navigation system
We enhanced the store front design by building a superior mega navigation system, implemented an advanced filtering system, and improved the overall look and feel. We created a 4 level menu giving Claudio Lugli the possibility to add banners in it. These changes ensure a more intuitive and visually appealing shopping experience for our customers.
Inclusive sizing taking everyone into consideration
We built a filtering option for sizes in the collection pages. Claudio Lugli being a really size inclusive brand with a wide range of sizes from S to 6XL it was a high priority for them to show this early in the customer journey. The filter can be seen on the top side of the picture.
Our replatforming partners
